virtual staging & virtual renovation
how to photograph to get the best Virtual Staging results
Virtual Staging results really depend on the quality of your photo. If you want your Virtual Staging to look stellar, learning how to choose a camera is the best first step. Use a "DSLR" camera with an ultra wide angle for best results. Many cameras on the market today are DSLR cameras, and are usually clearly labeled. Make sure you choose one that uses a wide-angle lens. DSLR cameras range from low-end to high-end, but make sure that you are using at least a "semi-professional" camera. Congrats, you're on your way to stellar Virtual Staging results...
The next step in making your virtual staging results look stellar is the kind of lens you choose. It makes a huge difference in how the finished image (and virtual staging!) turns out. Different lenses produce different effects and even help you capture more of the room... and when the room is captured well, virtual staging shines in its best light.
There are some important things to keep in mind when choosing your lens.
First, not all cameras need the same type of lens. (See charts for more detail.) In short, if you are using a professional full frame camera, you need a 16-35mm lens... whereas if you are using a semi-professional crop sensor camera, you need a 10-24mm lens. This may sound overwhelming, but your local photography shop can point you in the right direction, or you can search for these specs on product listings when making a purchase online.
Lenses affect something called your "field of view"... i.e., how much of the object your camera will be able to capture in a photograph.
Check out the difference below:
You want to capture as much of the room as possible when it comes to virtual staging... and really, to any real estate photography. ALL THREE WALLS in a straight-on shot like you can see in this example helps to "anchor" virtual staging furniture and give it some context.
(If you are working with a small room or a combined room such as a living/dining area, you'll want to take a side-view shot instead. Virtual staging is all about perspective.)
For straight-on shots, try to keep the edge of the floor in a straight line, and center the back wall in your camera frame.
Lastly, try to show a little bit more of the floor than the ceiling. This will give your photos a professional edge.
Congrats, your virtual staging will look 1,000% better now with these simple tips!